Delivered via: IMTECOpen
City Travel NYC · 2017–2019
City Travel NYC
- WordPress site with custom plugins, booking engine integration, and WooCommerce support.
WordPressWooCommerceCustom plugins
Portfolio
A curated list of production sites and CMS/eCommerce ecosystems I’ve supported across agencies, in-house teams, and freelance work. Some older links may require archive.org.
Most of these websites were delivered as part of agency or in-house teams, and I was a contributor to those processes. Great sites require great teams, so details remain high-level due to confidentiality and client ownership.
For a simple example of solo work, my personal portfolio site (srueda.dev) is the kind of project I can build quickly (in days).
Highlights
Selected projects with screenshots and delivery context.
Delivered via: Publicis GroupeOpen
Pantene · 2020–2022
Pantene LATAM
- Contentful implementation as part of a migration from Sitecore.
ContentfulMigrationEnterprise
Delivered via: HolaflyOpen
Holafly · 2023
Holafly eSIM
- WordPress multisite + multilingual delivery with Gutenberg blocks.
- Landing pages supported via Duda for marketing velocity.
WordPressMultisiteGutenbergDuda
Delivered via: Power DigitalOpen
Be You Medical · 2025–2026
BeYou(thful)
- WordPress site built from scratch with Elementor, implemented pixel-perfect from design.
WordPressElementorUI delivery
Delivered via: Alternova TechOpen
ISSviva · 2022–2023
ISSviva (UK)
- WordPress build powered by ACF-driven content management.
WordPressACFCMS
Delivered via: Publicis GroupeOpen
HairCode (formerly Love Is In My Hair) · 2020–2022
HairCode
- Legacy Drupal delivery for a content-focused site (now HairCode).
DrupalLegacyContent
Delivered via: Partners Academy / Partners DigitalOpen
Regenecare · 2019–2020
Regenecare
- Shopify eCommerce delivery.
ShopifyeCommerce
Delivered via: Partners Academy / Partners DigitalOpen
Floripondia · 2019–2020
Floripondia
- WooCommerce store build with catalog and performance considerations.
WooCommerceWordPresseCommerce
POWER DIGITAL (2025–2026)
Shopify + WordPress ecosystems, performance, technical SEO, delivery workflows
SPROUDLOUD (2023–2024)
WordPress delivery, integrations, governance
HOLAFLY (2023)
WordPress + Shopify + integrations
ALTERNOVA TECH (2022–2023)
WordPress + Shopify, multi-region
PUBLICIS GROUPE (2020–2022)
Enterprise CMS + multi-brand LATAM delivery
PARTNERS ACADEMY (2019–2020)
WordPress + eCommerce + coaching
IMTEC (2017–2019)
High-growth tourism ecosystem + multi-site support
ADDENDO (2015–2017)
Web + eLearning + brand sites
ORION (2013–2015)
Multiple local brand sites
Genarinco (2011)
Early web builds
NetWork TV (2010)
Multiple local websites (some may be archived)
https://www.asocoptriunfo.comhttps://www.grupoindusic.comhttps://www.eurecachivaches.comhttps://www.stijlpublicidad.comhttps://www.jsmediosgraficos.comhttps://www.ferrocarrilplaza.comhttps://www.platerosasociados.comhttps://www.aireartesanal.comhttps://www.bicxtrema.comhttps://www.zulycollection.comhttps://www.bellisimamujer.comhttps://www.indumetalicas.comhttps://www.modasymodas.comhttps://www.internacionalares.comhttps://www.diseno-expresivo.comhttps://www.reprefer.comhttps://www.migranparrilla.comhttps://www.ferreglavis.comhttps://www.lospaisajestejasplasticas.comhttps://www.ultraferltda.comhttps://www.metalformascolombia.com
FREELANCE or own projects (Since 2009)
Selected builds (some may be archived)